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Gap Gala Gown Auction…

May 7, 2010

gap gala auction website screenshot picture

It’s like everyone is on the auction bandwaggon as in sponsorship of the Metropolitan Museum of Art’s Spring 2010 Costume Institute exhibition, Gap launches the Gala Gown Auction of dresses designed by Alexander Wang for Gap, Rodarte for Gap, Sophie Theallet for Gap, and Thakoon for Gap.

The Metropolitan Museum of Art’s Spring 2010 Costume Institute exhibition: American Woman: Fashioning a National Identity (open from 5 May – 15 August ) and also supported by Condé Nast; encouraged Gap to reignited its relationships with current and past CFDA/Vogue Fashion Fund winners – Alexander Wang, Rodarte, Sophie Theallet and Thakoon – to create eight original gowns for guests to wear to the 2010 Gala.

GAP-auction-dresses

Gap Auction Dresses

The designer and celebrity muse pairings include:

• Alexander Wang for Gap worn by MIA and Zoe Kravitz;
• Rodarte for Gap worn by Kirsten Dunst and Jamie Bochert
• Thakoon for Gap worn Kerry Washington and Riley Keough
• Sophie Theallet for Gap worn Jessica Alba and Vera Farmiga

The gowns are now open to the general public at Gap’s rotating pop-up shop on Fifth Avenue and kicks off a silent auction where some loaded and lucky bidders will walk away with these highly coveted fashion creations. The silent auction is open on www.gap.com/gownauction till the 31 May 2010. Bidders can log on to see  how each dress took shape from sketch to reality while learning more about the designers and their inspirations for each piece.

All proceeds from the auction will be donated by Gap to The Metropolitan Museum of Art in support of The Costume Institute.

To place a bid

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